What You’ll Learn in The Humor Advantage

  • Why culture drives success and how top organizations foster an inspiring culture
  • How humor can help you, your team and your entire organization succeed
  • Why more funny equals more money
  • How humor both creates and reflects success at work
  • Why values at work matter
  • How humor can help brand your business to attract top talent
  • How companies are using humor in their recruiting and hiring practices to build a stronger culture
  • Why Zappos is one of the best places to work… on the planet
  • How to build a stronger, tribal culture
  • Why teams that laugh together, work better together
  • How rituals and traditions can help create a more dynamic workplace culture
  • How Argus Industries, the USS Benfold and Beryl Health transformed their cultures
  • Why money isn’t always honey when it comes to motivating employees
  • Six phenomenally powerful Ps of motivation
  • Why creating an inspiring sense of purpose matters
  • How to formally recognize employees in a way that is truly effective
  • Shifting employees from a “job” mindset to a “growth” mindset
  • Why employees’ families are part of your support team
  • Celebrating success for offbeat reasons in offbeat style
  • Why communication at work is everything and everything is communication
  • Why making your messages outrageous can help them become contagious
  • The importance of speaking human and eliminating deja moo communication
  • Communication lessons from Johnson and Johnson and the world’s only stand-up economist
  • 52 Ways to inject more fun into your meetings
  • Why Ha + Ha = AHA!
  • Why creating a culture that values questions is so critical
  • How to get more creative juice out of your brainstorming sessions
  • Lessons from Pixar Studios on creating a more creative team
  • Eliminating the idea-killing language and attitudes in your workplace
  • Three key principles for shifting from ideas to action
  • The hidden costs of stress and presenteeism at work
  • Why laughter really is one of the best medicines around
  • Three powerful Rs for managing stress with humor
  • Lessons from “the world’s funniest airline”
  • How businesses are tapping into the humor advantage to brand themselves to their customers
  • Press nine for the pirate: Simple ways to add humor to every customer point of contact
  • What marching ducks, giant donuts and mime-o-vision teach us about free publicity
  • Creating a service-first mindset and a culture that values service
  • Five reasons customer service matters now more than ever
  • Two key things great companies do to stand out with their service
  • Dozens of ways to add some fun to your customer service
  • Five principles for using humor effectively in any organization; five ways to jumpstart your culture; seven ways to jumpstart more fun at work

 

…and we’d be remiss if we didn’t mention that the book is also a heck of a lot of fun to read!

 

“Wow! Eureka! Light bulbs popping in my brain! The Humor Advantage gives entrepreneurs a barrel-full of creative ideas to accelerate their sales growth while making your business a destination for great employees and ecstatic customers.” Jon Schallert, founder, DestinationUniversity.com