- Getting Up to Some Funny Business – You Can’t Be Serious?
- Humor as a Brand Advantage – If You Build It Right, They Will Come
- Building a Tribal Culture That’s a Barrel of Laughs
- Trumpeting Success at Work
- To Be Contagious, Make Your Messages Outrageous
- What a Great Idea! Why Ha + Ha = AHA!
- Putting Humor to Work for Less Stress and More Success
- Humor as a Brand Advantage, Part Two – Attracting Customers Into the Fold
- Turning Customers Into Raving Fans
- The Punch Line: Why Humor is No Joke
Appendix A Five Ways to Jump-start a Culture Shift in Your Workplace
Appendix B Jump-starting More Fun at Work
Appendix C Five Guiding Principles for Using Humor Effectively
Appendix D Twenty Ways to Grow Your Sense of Humor
Appendix E Fifty-two Fun Meeting Icebreakers
Appendix F Videos Referenced in the Book
What Next? What More?
Bonus Resources (password protected)